New trends in housing: co-living, institutional rental housing, or BTR

1/19/26

The residential market in Czechia, especially in large cities, is undergoing gradual structural change. Rising real estate prices, limited supply of new apartments, and lengthy permitting processes are making home ownership difficult for part of the population. This development is most pronounced in Prague, where the combination of high prices, strong demand, and limited new construction is most intense.

The result is not only the growth of rental housing as such, but also the emergence of new residential models and investment strategies. Among the most frequently discussed are co-living, institutional rental housing, and Build to Rent (BTR). Although these terms are often intertwined in the media, from the perspective of developers, investors, and banks, they represent different approaches to housing and working with capital.

Housing trends in Czechia: why the residential model is changing

The change in the residential market is not a short-term reaction to the economic cycle, but a long-term consequence of several concurrent factors. These include the growth of apartment prices outpacing the growth of household incomes, limited availability of mortgage financing, and demographic changes associated with urbanization and the spread of job opportunities.

In large cities, especially Prague, an increasing proportion of the population finds itself in a situation where renting is not a temporary phase but a long-term solution. This shift creates space for new forms of housing and new investment approaches.

Co-living as a response to the unavailability of housing in large cities

The co-living model is gaining ground in the Czech Republic, primarily in metropolitan areas. Its development is not primarily related to lifestyle changes, but to the economic reality of the market. For young people, singles, or those who do not plan to settle down for the long term, it is becoming increasingly difficult to afford their own home in an environment of high prices and limited availability of mortgages.

Co-living offers a compromise between affordability and location. It allows people to live in attractive parts of the city at a lower cost per person thanks to the sharing of space and services. From an investment perspective, it is a rental product with a higher yield per square meter, but it is more demanding in terms of operation, management, and long-term occupancy.

For developers and smaller and larger investors, co-living is particularly suitable where there is stable demand for flexible housing and where the traditional rental model encounters price limits for the target group. Students and young professionals who are accustomed to a plug & play lifestyle, i.e., being able to work quickly from anywhere in the world, are most interested in co-living.

Institutional rental housing: professionalization of the rental market

In addition to new forms of residential housing, the ownership structure of rental housing is also undergoing significant changes. The market is gradually shifting from small individual landlords to larger, professionally managed portfolios. Institutional rental housing is thus becoming an increasingly important part of the Czech residential market.

The key features of this model are a long-term investment horizon, stable capital, and systematic property management. Institutional ownership brings greater transparency, standardization of services, and more predictable behavior. From the perspective of banks and investors, cash flow stability and the possibility of long-term risk management play a key role.

For cities, institutional rental housing can mean a more stable supply of apartments and less pressure on short-term speculative market behavior.

Institutional rental housing usually provides clearer rules for tenants, who will not be evicted from their apartment in similar situations because a relative of the owner wants to move in. On the other hand, institutional investors often monitor the market more actively and adjust rents accordingly.

Build to Rent (BTR): a development model based on long-term leasing

The Build to Rent model represents a fundamental departure from traditional residential development. From the outset, the project is designed not for the sale of individual apartments, but for long-term rental as a whole. This logic is reflected in the architecture, layout, technical standards, and operational solutions.

BTR emphasizes long-term occupancy, effective management, and stable returns, rather than maximizing one-time profits. It is an investment strategy with a much longer return horizon, which is particularly attractive to institutional capital seeking long-term stability.

In practice, BTR often overlaps with institutional rental housing, as most BTR projects end up in the portfolios of institutional investors. The difference between the two terms therefore lies more in the project and investment logic than in the type of housing itself.

How co-living, Build to Rent, and institutional rental housing differ from an investor's perspective

From an investment perspective, individual models represent different ratios of return, risk, and operational complexity. Co-living offers higher potential returns but requires active management and is more sensitive to demand trends and specific locations. Build to Rent and institutional rental housing, on the other hand, operate with lower volatility and a longer investment horizon.

It is not the name of the project itself that is decisive, but its location, target group, and ability to respond to market developments in the long term. Without the right data, differences between individual concepts quickly translate into returns and investment risk.

Why data is key to assessing trends in housing

New residential models cannot be assessed solely on the basis of apartment prices. It is essential to work with demographic data, urbanization, household income structure, rental market absorption, and new construction developments. It is the combination of these data that makes it possible to distinguish a long-term sustainable project from a short-term response to market pressures.

In an environment of limited supply and high demand, as we see today, especially in Prague, the correct interpretation of data becomes a decisive factor in the success of residential projects.

Conclusion: new residential models as part of structural market change

The rise in real estate prices and low affordability of home ownership are not temporary phenomena, but long-term structural changes. Co-living, institutional rental housing, and Build to Rent are not alternatives to traditional development, but rather its extension with new investment and operating models.

For developers, investors, and banks, it is not a question of whether to address these trends, but how to evaluate them correctly in a specific market context. The decisive factor will be the ability to work with data, understand local conditions, and choose a model that will stand the test of time, not only today but also in the long term.

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